Posts about Marketing (13)

Groupon Review: Worst Marketing For Your Local Business- Case Study

[This is an excerpt from my ebook, Groupon: Why Deep Discounts are Bad for Business] Just because millions of merchants ...

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Whose Brand Is It Anyway? How To Stifle A Business: Us Versus Them

One of my first clients was a Best Western hotel nearly twenty years ago and I'm going to share with you about them to i...

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Retail Sales Stupidity: Coupons and Discounts

The New York Times had an article recently on the $5 pizza slice from Brooklyn. It's a small pizzeria that recently rais...

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Deep Discounts Deep Six Dozens

An article in today's Wall Street Journal titled, Restaurants Burned by Deep Discounts, said in part, "as several chains...

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