Defensive selling is a sales approach typically driven by a sales associate's anxiety and the assumption that a customer...
Read The ArticleManhattan Associates invited me to their Momentum user event in Phoenix, where CEO Eddie Capel introduced the theme “Mov...
Read The ArticleEvery business starts with an idea, a passion, and a name. The name must attract wary customers and establish the compan...
Read The ArticleThis blog is my response to a question from a Facebook fan asking me, “What is the difference between training and havin...
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